There is a logical order to selling. The
steps have to be followed in a logical sequence, like dialing a telephone
number, or you don’t get through. Ask questions, use effective
listening skills, and answer any objections the customer may have and you
will soon be on your way to closing the sale.
Selling out of
sequence kills the sale. You can do all the right things, but if you do
them in the wrong order, just like preparing a recipe, you will not be
successful.
Your ability to sell more, better, faster, and more
efficiently than before is the key not only to your personal success as a
salesperson, but to the success of your company, as well.
Watch
this short clip from well renowned Speaker, Author and Consultant on how
and why most sales people fail.
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